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How Hosting Services Can Propel Your Business to the Next Level

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Gone are the days of toiling hard to work on building up the image of your brand by the door to door promotions and pamphlet distribution. The next generation has evolved to make use of the internet and get the help of hosting services to foray into our homes and the computer to propel their ideas and business. In the 21st century, web hosting has been a boon to service providers, startups, entrepreneurs, and other website owners alike.

This is in tandem to the old saying that has been prevalent since the first brick and mortar stores.

Every good business needs a strong foundation.

The saying stands true for web businesses as well as web hosting and domain providing services provide the much-needed push to everyone from enterprising individuals to established brands to find their footing online.

What is Hosting?

Hosting or web hosting is a service that enables your website to be viewed by the public on the internet. Hosting is done by web hosts which are companies that provide space on their server so that other computers around the world can access your website by means of a network or modem.

Types of Hosting services

Hosting, as a service can be divided into the following main types:


While not the best choice for a thriving business website, ISPs or Internet Service Provider hosting is a great option for people who are starting out as beginners and want to put up small sites with low amounts of traffic because it’s generally easy and inexpensive. A majority of Internet Service Provider service packages include a small amount of free web space, along with the tools to create and upload websites quickly and easily.

Free Web Hosting

Another extremely popular type of hosting that is more oriented for smaller, personal websites are free web hosting. Free web hosting services are backed by advertising that appears on your site. Google ads featured on many websites are a good example.

Paid Hosting

When you opt for paid hosting, the more you pay, the more services open up to you. This enables you to freely customize as per requirements and pay for what you want in your website.

Domain Hosting

Businesses and enterprising individuals looking to brand their URLs without having to spend a lot can look into opting for Domain Hosting. This allows them to host their site anywhere from on an ISP, a free hosting service, or even their own servers.

Direct Internet Access

Direct Internet Access is a type of hosting aimed at organizations with vast data centers. Direct Internet Access also enables one to look into obtaining high-level security for their websites and let the owners have complete control over their website.


For those who wish to run their own web servers and machines, but don’t want to get into the hassles of maintaining their websites, colocation is a great option. The business opting for colocation has control over their equipment while collocation provides security and protection for the server

Improvements in the Hosting scenario

As the demand for hosting services and the competition among providers gets fierce, the hosting scenario has improved vastly since the times it was a monopoly industry with hosting providers few and far between. Bigwigs like GoDaddy have taken strong steps to clean their servers by banning sites that were bringing down their reputation.

Others like Bluehost are coming up with tantalizing offers such as the one at Coupon Bluehost that promises great bang for the buck with discounts on most, if not all of their services.

What to think about when picking hosting

Earlier, choosing a good hosting service required ticks on limited boxes such as bandwidth and disk storage. Although still valid, the factors to consider have gone above and beyond. While different hosting services provide different packs and services tailored as per specifications, here are some common yet highly essential factors one must consider before committing to a service provider:

  • Server reliability and security
  • Customer Service Support
  • Registration and Maintenance Costs
  • Ability to Add Domains
  • E-Commerce and Email Options


The time is ripe to set up websites and maintain an online presence as hosting services get cheaper. The internet is slowly evolving to constitute a major contributor to businesses and this has made it imperative for enterprises, both big and small business to take initiatives and foray into this booming revolution.

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